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“The world premiere of Disney/Pixar’s Brave in conjunction with the LA Film Festival is perfect for kicking off the next era for Dolby,” said Haidamus. “We are committed to creating the best entertainment experiences, and now with the grand opening of the Dolby Theatre, we are honored to host the best as well. “We are proud that the world premiere of Brave will serve as the inaugural premiere at the new Dolby Theatre as part of the LA Film Festival, a fitting way to launch Merida’s extraordinary adventure.”Īccording to Ramzi Haidamus, executive vice president, sales and marketing at Dolby Laboratories, the 180,000-square-foot, 3,400-seat Dolby Theatre will be a world stage for entertainment and a top venue to host world premieres and launch events. “With a spirited heroine and enchanting setting in the ancient Scottish Highlands, Brave represents some exciting firsts for Pixar,” said Ricky Strauss, president, marketing, The Walt Disney Studios. The film hits theatres nationwide on June 22, 2012. Premiering in Dolby 3D, a state-of-the-art imaging solution providing audiences with a superior 3D experience, Brave is an epic tale set in the mystical Scottish Highlands where the film’s headstrong protagonist, Merida, is forced to discover the meaning of true bravery. The red-carpet event is a special presentation for Film Independent’s 2012 Los Angeles Film Festival. BURBANK, CA/SAN FRANCISCO, CA – Disney/Pixar’s Brave will have its world premiere on June 18, 2012, marking the Grand Opening of Hollywood’s Dolby Theatre.
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